Friday, 27 September 2013

MERCEDES CHICKEN CLASS

The title of the blog just about says it all really. 

Mercedes. Chicken. Class.

Class engineering that is.

Such a great ad concept.. Mercedes engineers observe the natural world and incorporate it into their suspension/body control.


Got to hand it to German engineers.. ENJOY!
(& thanks to Mrs P for the link!)


Advert details
Advertising Agency: Jung von Matt/Neckar, Stuttgart, Germany
Executive Creative Director: Peter Waibel
Creative Directors: Robert Herter, Lukasz Brzozowski

Art Director: Lucas Osis
Production: BIGFISH

Director: Daniel Warwick

And here is the youtube video that shows the latest S Class technology that came from studying chickens..



No comments: