The title of the blog just about says it all really.
Mercedes. Chicken. Class.
Class engineering that is.
Such a great ad concept.. Mercedes engineers observe the natural world and incorporate it into their suspension/body control.
Got to hand it to German engineers.. ENJOY!
(& thanks to Mrs P for the link!)
Advert details
Advertising Agency: Jung von Matt/Neckar, Stuttgart, Germany
Executive Creative Director: Peter Waibel
Creative Directors: Robert Herter, Lukasz Brzozowski
Art Director: Lucas Osis
Production: BIGFISH
Director: Daniel Warwick
And here is the youtube video that shows the latest S Class technology that came from studying chickens..
